WANG, Wei; CAI, Aiting; DAI , Panqian. Green Supply Chain Decision Making and Contract Coordinaion: The Influence of Brand Reputation and Consumer Reference Effects on Low-Carbon Levels. Transformations In Business & Economics, [S. l.], v. 24, n. 2 (65), p. 72–96, 2025. DOI: 10.15388/Tibe.2025.24.2.3. Disponível em: https://www.journals.vu.lt/TIBE/article/view/44847. Acesso em: 9 feb. 2026.